Eighteen years of answering for the number.

I started on the floor of a BPO, taking calls. What that teaches you, before anything else, is that a pipeline is people and a target is not negotiable.

I moved into team management there — hiring, coaching, reporting, owning the number every month. Then social media marketing arrived, and it turned out to be the same job with better instruments: find the right person, say the right thing, measure what happened, fix it tomorrow. I have been doing that ever since.

Eighteen years in, the work spans LinkedIn, Meta and YouTube, with AI assistants and Voice AI handling the follow-up that used to go cold. Clients have come from almost every walk of business — most of them coaches, consultants, insurance agents and brokers, real estate and mortgage professionals, financial and professional services firms. Their names stay private; the engagements are all under NDA. On a call I will show you what the accounts look like.

SociallyAI is deliberately small and senior. You talk to the person running your account — me — not to an account manager relaying instructions to someone else.

2008

Started in the BPO industry — calls, then team management

18 yrs

Sales, marketing and lead generation experience

3

Markets served daily: India, United States, Europe

1

Person accountable for your account — the one you hired